Role:

Brand & Visual Identity Designer: Designed the logo, developed the color palette, and established visual design principles to create a cohesive and impactful brand identity.

Tools Used:

Adobe illustrator: To design the logo

Adobe Photoshop: Created brand applications, including merchandise and branded collateral, to showcase the identity across various products.

Description:

I created a personal brand identity system based on my initials, including logo design, color palette, typography, and branded applications. The project explores how a cohesive visual identity can be translated across various touch points, including apparel, accessories, packaging, and stationery, to create a consistent and recognizable brand presence.

Role:

Brand & Visual Identity Designer: Selected the typography and imagery, and arranged the visual elements to create a cohesive and engaging design.

Tools Used:

Adobe illustrator: Designed the wine brand logo and developed key identity elements.

Adobe Photoshop:  Created visual compositions and refined imagery for the wine label designs.

Image Source:

Images were sourced online and incorporated to enhance visual storytelling and support the brand’s concept.

Description:

The project focuses on creating a distinctive and elegant brand presence through thoughtful composition, imagery, and packaging design.